Socialight  – logo design

Background

Socialight is an on-demand one-stop shop graphic design service that helps small businesses stand out with custom on brand graphics to use in their marketing efforts. They receive high-quality graphics on a daily basis at an affordable price.

Process

After an in-depth discovery process and a creative exploration process, we found the best elements that represent best the Socialight brand.

Result

The new identity ties all of the elements of the brand together: creative ideas are illustrated by the bright bulb, the speed of execution and delivery is showed by the lightning. The social aspect of the brand is portrayed by the message. By combining these elements, we created an Identity that stands out and it is easily recognized.